Hot dog sales are so-old fashioned when it comes to school fundraisers. After all, why rely on charred wieners in buns when you can sell hot buns in lingerie?
That, at least, has been the approach taken – successfully, we might add – by moms in Spain, who decided to pose for their own racy calendar to raise money for their school’s bus system.
Faced with government austerity measures that slashed bus funding, the moms decided to strip down for a calendar that has – in a response that shows that people really can get aroused by education issues – sold thousands of copies.
You can bet there have been plenty of other stirrings too. Like a sudden surge in the turnout of dads at PTA meetings. More teenaged boys wanting to hang out at Miss October, er, Billy’s mom’s house after school. And males of all ages finally paying attention to those notes on the calendar hung on the refrigerator.
From an educational standpoint, though, the calendar may pose a few problems. Kids who have been learning the months of the year may have to be corrected when reciting them in class: “February, March, Mom, May …”
However, on the plus side, the kids are learning things. Namely, that sex sells (a lesson that will come in handy when they are old enough to sext and chat on social media). And soon they will be adding new words to their vocabularies. Like “MILF.” And “cougar.”
There will be complaints, of course, about the appropriateness of a risqué calendar as a school fundraiser. And if it were air-
headed brushed models doing their best Playboy spreads, well, we’d agree. That’s not the case here, though. These moms are doing something for the good of the community in which they live, they kept the naughty bits out of sight (which, surprisingly, is better for business, according to a PhD) and they’re focused on helping their kids, not their own careers.
They’ve just found a cheeky way to make money for a good cause. If they break a few stereotypes along the way, more power to them. It’s all about – literally – exposure.
Others are taking this route too, and perhaps changing perceptions. The Bare it For Books calendar has been launched by award-winning Canadian authors, a group that stereotypically could be expected to raise more money by keeping its clothes on. A Japanese Paralympian similarly raised money to compete, and to show that a physical disability did not diminish her femininity. Heck, even Mormon Church missionaries doffed their shirts to show another side of themselves. (Their Man on a Mission calendar, sadly, is no more as the church, in a very stereotypical response, has excommunicated its founder.)
So, moms, know that we’re with you when it comes to ditching the conventional hot dog and bake sales. Especially if it means removing those aprons.
Image credit: minutouno.com