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We all know the dangers of suntanning, but the dangers of self-tanning lotions are pretty real too. Those lotions come with a plethora of aesthetic problems when they’re not applied correctly, ranging from streaky legs and orange-glow arms to blotchy patches on your face. That’s why most bottles come with a fairly generous warning label.

But one woman couldn’t have possibly foreseen the side effects of a lotion she used recently. And there’s no way that anyone would have ever thought to put it on a warning label.

Scotland resident Eve decided to apply some self-tanner for her legs and then apparently she put her workout pants on a little too soon following the application. Because when she took her leggings off she had the trademark Adidas signage running down the entirety of her leg, basically making her a walking advertisement for the company.

Obviously, she shared the hilarious results on social media, where it went viral.

Now tell us that doesn’t look like a purposeful campaign for the sportswear company. Apparently we aren’t the only ones who thought so, because in addition to Eve’s tweet being retweeted nearly 6,000 times (and liked nearly 50,000 times), a few users commented that the tan should get her some sort of sponsorship with the company. And we have to say that we agree.

Eventually the person handling Adidas’s Twitter account got in on the action, replying to Eve’s tweet saying that the company “sees” her. That’s great, but unfortunately when Eve asked if that meant she now got free stuff they failed to comment or reply back (at least publicly).

Fate or not, Adidas should definitely pony up something. Even if it’s just a three-striped gym bag, Eve has just given the company the best free advertising of the year. The least they could do is give the gal some swag. She IS sporting a ‘sun-soaked’ tattoo of their logo, after all.

In the meantime, wear those sweats with caution. Apparently this isn’t the first time a tanning mishap has happened with the company gear.

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