When it comes to decorating your home, there’s no shortage of stores selling items to help achieve a natural and welcoming aesthetic. But clothing and home goods store Anthropologie may have gone too far with their latest product, listing a collection of twigs online for $55. No ribbons, no added scents, not even a layer of glitter. Just twigs.
The Birch Branch Bundle is comprised of 20 twigs that are described as bringing “a rustic quality to your home.” The twigs, wrapped in two pieces of brown string, are listed as “imported,” though the site does not specify where the branches are imported from. We’re going to assume it’s the wooded area behind the Anthropologie shipping warehouse.
Understandably, social media is roasting the company, probably over a campfire made from free twigs from the forest.
Anthropologie is selling some twigs for $42. You want some sticks? I’ll find you some sticks. Save your 4 payments of $10.50. pic.twitter.com/QSCur2IP9Y
— Kaarin Vembar (@truetostyle) November 24, 2018
I would read an academic paper on the decorative twigs found at Anthropologie!
— Arielle Bernstein (@NotoriousREL) November 25, 2018
I cannot figure out how crazed a person would be to buy sticks that you can pick up for free just about anywhere in America. Forget buy American – this is like free-American, people! https://t.co/NRbKO5nAaa
— Taylor Collins (@ntaylorcollins) November 25, 2018
— Fatimah O. (@fatimahogun) November 24, 2018
I’m not confused. I have a bundle (5 to be exact) of locally grown organically sourced vegan and gluten free twigs that I’m selling for $97.99. Don’t buy the imported stuff from anthropology shop local and support the towns and cities you love. https://t.co/1DZKkSrZ91
— Timothy J. McNeely (@timmymcneely) November 25, 2018
So I could really spend my money on twigs at @Anthropologie . Like I could spend a gooooood $42 on twigs. I think I gotta go do that. So glad that I missed Black Friday to go buy those twigs.
— Eleah Burman (@eleahburman) November 25, 2018
— Rosalind Sack (@Ros_Sack) November 20, 2018
Looking to go rustic and drop a random $42 this holiday season? Anthro has your back. https://t.co/qqZadiOOXD
— PhillyVoice (@thephillyvoice) November 27, 2018
Anthropologie has since pulled the product from their online store, most likely due to the much-deserved backlash. This is especially unfortunate because of all the amazing reviews of the product.
— sar (@sardav16) November 24, 2018
Even though we can no longer order the Birch Branch Bundle, there are other overpriced items on the store’s site that can fill the twiggy void in our wallets.
There’s the White Dipped Ladder for $117 that can be used for decoration or to hold very, very, very light towels.
You can buy a Paper Poppy Stem.
You can go for something more realistic and buy one single Magnolia Leaf Stem for $50.
But if your heart was set on the Birch Branch Bundle, there’s still the Decorative Birch Branch for $32 .
You can also buy the Faux Birch Branch Set of Three for a very (un)reasonable price tag of $50. Kinda makes the Birch Branch Bundle with 20 twigs seem like a deal.