Do you ever scroll through celebrity Instagram accounts (we’re looking at you Mariah Carey) and wish you had a team of beauty experts at your disposal? Well, now you can order a hair and makeup artist to show up at your door (or your office, hotel, wedding venue, or basically anywhere you want) with a few taps on your phone.
beGlammed is an app and beauty service that was founded by award-winning celebrity makeup artist Maile Pacheco. Based in Los Angeles, Pacheco first launched the app (available for Apple and android devices) in 2014 and currently offers the service in 17 cities across the U.S.. Celeb fans include Mariah and Miley, plus Paris Hilton and Rosario Dawson. Lucky for us Canadians, the service is now available in Toronto, Ont., and will be expanding coast to coast in the next year.
Whether it’s a gala, wedding or just date night you’re primping for, BeGlammed is a simple solution to your beauty needs. No need to make an appointment days or weeks in advance, just load the app and tap, tap, tap. And if you’re the bride or in a wedding party, BeGlammed has bridal and party packages—no need to drag all your best girls out to the salon.
Services available include hair: blowout, dry style and updo; makeup: full makeup, airbrush makeup, makeup touchup and group makeup touchup and bridal hair and makeup packages. Prices range from $30 each for a makeup touchup for a group of three by a more junior artist to $700 for airbrush bridal makeup by a seasoned pro.
Artists are chosen and hired by either Pacheco or her team of artistry directors and there are three levels of service and price: Pretty, Beautiful and Glamorous. Pretty service means you get a recent graduate of a prestigious beauty school, Beautiful means you get someone who has three or more years of experience and Glamorous means your artist has an extensive portfolio of editorial and film/TV work. You can order your Pretty, Beautiful or Glamorous service between 6:00 a.m. and 10:00 p.m. so you’re ready for that big presentation at work or last minute plans to go dancing.