Joe Fresh lovers, you are no longer limited to just buying the brand from Joe stores. The great orange-labelled clothier is branching out, into Shoppers Drug Mart.
Earlier today, the drug store revealed that it is now carrying Joe Fresh’s cosmetics line, and just like Joe Fresh, it’s dirt cheap.
Joe Fresh Beauty said in a statement that it promises consumers a “comprehensive new lineup of seasonally relevant colours and innovative products,” which will range in price from just $8 – $18 dollars. Hello!
The line already features 150 products that cater to literally every possible cosmetic need, and will continue to add new items regularly, including core and seasonal cosmetics. The best part, besides how cheap it is, is Joe Beauty will be available in 850 Shoppers Drug Mart and Pharmaprix stores across Canada. We can’t escape it!
And, frankly, it sounds like a pretty dangerous union, considering how much we drop every time we’re in a Shoppers. But also, convenient.