No matter the size of a wedding, planning the event usually comes with at least some degree of stress and financial strain. For brides who recently purchased gowns for themselves or their bridesmaids from US retailer Alfred Angelo, the arrival of their fairy tale order has turned into an expensive and stress-filled nightmare.
The Florida-based retailer recently announced it was declaring bankruptcy and immediately closed its 60 stores across the US, without giving any notice to customers. Also affected by this closure were the many boutiques throughout Canada that carry the affordable Alfred Angelo brand of wedding gowns and bridesmaid dresses.
The company updated their website with the notice on July 14, saying that they have declared Chapter 7 Bankruptcy, giving little reassurance to customers who are still hoping to receive the items they’ve paid for either partially or in full.
This sudden closure has left many brides and bridesmaids with no dresses and no real answers from the company. Brides who arrived at their local Alfred Angelo store to pick up their gowns were met with a notice saying the store had closed and that they were to email the company’s law firm. Many brides and bridesmaids have now been left without anything to wear on their big day, but thankfully other brides and stores are stepping in to provide something borrowed.
Using the hashtag #AlfredAngelo, former brides are posting on social media to offer their dresses to brides who have been left without a gown for their big day.
— Kim Whatley (@kawhatley) July 18, 2017
And on this day my Fairy Godmother rescued me. A generous donor is sending me a brand new designer wedding dress for free 💙😭 #AlfredAngelo
— Amber McGraw (@808Amber) July 16, 2017
— Lauren Evans (@LaurenMarie463) July 15, 2017
— Cassandra Duck (@CassieDuck814) July 14, 2017
— Macie Hanrahan (@maciecakes13) July 14, 2017
— Kelly Plummer (@Kel_Plum) July 18, 2017
— M.C. (@LilMzMartinelli) July 18, 2017
Bridal retailers like David’s Bridal is offering discounts to brides who come in needing a last-minute dress after losing their Alfred Angelo gown.
— Cathy Nugent (@thecathynugent) July 14, 2017
— Lawrenceville Corp (@lvpgh) July 18, 2017
In Elmira, Ontario, Taylor Bridal, who has worked with Alfred Angelo for 20 years, jumped into action and began contacting their brides and bridal parties affected in order to find solutions.
News of the bridal retailer’s bankruptcy has been devastating not only for the brides and bridesmaids losing out on their dresses, but also for the thousands of employees who are now out of work. Thankfully, seeing the kindness of strangers helping those left without dresses has given this terrible situation a small silver lining.