When you think of granny panties, you probably think of this:
And while Bridget Jones was able to woo Hugh Grant with her over-sized drawers, the very idea of “grandma’s underpants” can sometimes make you feel less than sexy. But according to the New York Times, Taylor Swift and Kate Upton, this loose and comfortable underwear feels good to wear.
However, you needn’t simply take their word for it, because there are cold, hard stats to back this up. According to research group NPD, thong sales dropped 7 per cent last year, and styles offering more coverage rose 17 per cent.
As you might expect, brands have begun offering cuter iterations of the “granny” style. So, y’know, it’s not just for your laundry day or when you’re on your period.
Ten Undies offers coverage, but some of their underwear has frilly trim detailing and a slightly sheer look ($56). But for maximum coverage, it also carries some pretty sexy solids ($56).
Or, if you’re looking for some personality in your panties, American Apparel is covering you up with flowers ($22).
And if that’s still not enough for you, you can get political over at It’s Me and You with some Feminist granny panties ($31).
Forget about what you think you know about the droopy drawers from your grandmama’s bureau. Her panties are sizzling hot right now, and we’re just as thrilled/confused as you are.