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It looks like the cheaters just got cheated.

The parent company of infamous infidelity website Ashley Madison says it was hacked and that the personal information of some of its users has been posted online. To make matters worse for the unfaithful, the hacker or hackers responsible are threatening to release all of the site’s personal information and post it online if Avid Life Media Inc. doesn’t “immediately” and “permanently” shut down both Ashley Madison as well as another website it also owns, called Established Men.

“We will release all customer records, profiles, with all the customers’ secret sexual fantasies, nude pictures, and conversations and matching credit card transactions, real names and addresses and employee documents and emails,” a statement from the hackers reads.

You can just feel the cheaters sweating.

Ashley Madison currently has about 37 million members worldwide — let that sink in: 37 million —  which could mean a lot of ruined relationships on the horizon if these threats come to fruition. But Avid Life Media is being tight-lipped about exactly how much information was leaked.

“We were recently made aware of an attempt by an unauthorized party to gain access to our systems,” the company said in a statement. “At this time, we have been able to secure our sites and close the unauthorized access points. We are working with law enforcement agencies, which are investigating this criminal act.”

While the company seems to be reporting it has everything under control, Krebs on Security, which first reported the cyber attack, tells a slightly different story. It reported that the hackers had published a “relatively small percentage” of user account data online for the time being, but added that they seem to be planning to publish more for each day the website stays online.

In that case: so much for being “discreet.” Check out the video above.

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