Meow! Karl Lagerfeld’s pet Siamese cat Choupette, the love of the designer’s life, is entering the family business. She will serve as the face of cosmetics brand Shu Uemura during the holiday season. The pet project, dubbed “Shupette” will include false lashes and “claw” polishes for females looking to add a little “RAWR” to their manicures.
Lagerfeld himself snapped Choupette’s beauty shots, as well as sketching her head shot for the campaign (above). The German designer, who will be 80 in September, has long been a fan of Shu Uemura makeup, even using their products to sketch his looks for Chanel.
Though animal ambassadors have broken the beauty industry’s fur ceiling before (remember Miss Piggy for M.A.C?), Shu Uemura brags that Choupette is the first pet to serve as the face of a beauty brand.
The enthusiastic reception greeting the announcement isn’t surprising: everything Lagerfeld touches turns to gold. Take his Fendi “bag bug.” Created in his famously severe, scary-nanny image (high-collared white shirt, black sunglasses and a shock of pulled back white hair), the mink-and-fox fur accessory for Lagerfeld’s beloved line of handbags retails for $1750 US — and there’s a waiting list.
Before Choupette shows us the secret to capturing her cat-eye, we’ll get a peek inside the mind of the cryptic kitty with Choupette: The Private Life of a High-Flying Fashion Cat. The coffee table book (available September 15) includes candid photography of Choupette by Lagerfeld himself, highlights from her editorial work (including her German Vogue cover with Linda Evangelista) and advice from Choupette’s preferred maid (she has two), Madame Francoise. Her personal veterinarian, Madame Horn, also chimes in.
In an interview with CNN last year, Lagerfeld bemoaned the fact that he was not able to legally marry Choupette. “There is no marriage, yet, for human beings and animals,” he said. “I never thought that I would fall in love like this with a cat.” And it’s no wonder Lagerfeld loves her. Like everyone who surrounds The Kaiser of Fashion, Choupette possesses that one special quality: an inability to tell him “no.”