The legendary designer Karl Lagerfeld may be gone, but his legacy lives on – and probably in in a form you didn’t see coming. Because his furry friend, pet cat Choupette, is launching a fashion collection in tribute to the fallen star. Yes… really.
A distinctive-looking Birman, Choupette was adopted by the late designer in 2011 and noted by commentators for her ridiculous cuteness, remaining Lagerfeld’s loyal companion until his death last month at age 85. In fact, the fluffy feline was so beloved by fans, one was inspired to launch Choupette’s Diary, a blog speaking from the cat’s perspective, which Karl and his team knew all about. According to Refinery29, Lagerfeld was even known to recommend the blog to his friends.
The Instagram account, which now boasts over 303,000 followers and counting, serves up cat memes and adorable quips aplenty. The page even acknowledged the designer’s passing with posts of mourning, describing it as a “heartbreaking time” and thanking fans for their well-wishes.
And in the wake of his passing, the blogger behind the account has been moved to — how do we put it tactfully? — pay homage by following in Lagerfeld’s venerable fashion footsteps. It seems Choupette is putting her “best paw forward,” launching merchandise with the slogan “R.I.P. Daddy.” Seriously… we wish we were kidding.
Featuring an illustration by artist Monica Smiley of the cat donning her famous father’s signature look of shades, white shirt, tie, and draped with a veil of mourning, the collection ranges from t-shirts, hoodies, to mugs, smartphone cases, and even a diary.
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Before you get your claws out that it’s all in very poor taste, some of the proceeds will be going to the Helen Woodward Animal Center, a Californian non-profit dedicated to pairing pets with people. According to Choupette’s Diary, “their nationally recognized Center provides a variety of services that benefit the community through educational and therapeutic programs for people, and humane care and adoption for animals.” So we guess that’s a good thing? R.I.P Daddy, indeed.