The legal battle over the trademark name “Kylie” between Kylie Minogue and Kylie Jenner has finally been settled. About time, right? It was veteran Australian pop singer versus young American reality TV star, and guess who came out on top… the experienced Aussie. Long live Kylie! …Minogue, that is.
TBH, it was a bit of a saga. Here’s how it went down: Jenner’s legal team filed a U.S. trademark application in April of 2015, but Minogue’s people weren’t having any of it, saying it would damage Minogue’s brand and cause confusion–they filed an opposition in February 2016.
Allegedly in this opposition letter were claims that Jenner was but a “secondary reality television personality” while Minogue was an “internationally-renowned performing artist, humanitarian and breast cancer activist known worldwide simply as ‘Kylie.'” Them’s beef-starting words if we’ve ever heard them, but Jenner kept it cool. Though, we have to imagine she’s a teensy bit upset after losing this legal battle.
And while everyone under the age of 30 would probably guess you were talking about Jenner if you mentioned the name “Kylie,” the law doesn’t see it like that. It’s basically a first come first served thing here, and Jenner was about 20 years too late. (Sorry to all the other aspiring Kylies out there. Maybe consider a different spelling like Kylee? That’s cool, too!)
We are def team Minogue—er, sorry, team Kylie—on this one. She’s an established international artist, still making hits and entertaining us on stage! That said, we do applaud Kylie J for the amazing makeup biz she’s created and are certain this whole name trademark thing won’t hinder her career in the slightest.