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Be yourself: that’s the message of Lady Gaga’s new ad for Shiseido. And to illustrate this, she transforms into six different versions of herself, from a simplistic, no-makeup look to a more extreme visage, complete with bejewelled, fringe-eyebrows. Let’s look at ’em all:

First we see Gaga in makeup, but a no-makeup look. It’s clean and fresh and it’s easy to forget it’s her at all.

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Then we see Gaga in a more familiar look, akin to what she wore in the Telephone video. Except these are real rollers and not beer cans. So, an improvement for sure.

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Next we see Gaga’s lashes, without the glasses. And then she puts on a purple velvet turban, even though she still has rollers in her hair. Not sure why, to be honest.

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And next, here’s Gaga as Donatella Versace.

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But she’s not feeling the look for long, and strips it down, looking more like a post-party Kesha.

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Finally, Gaga ends the video about being yourself with this fantastic, theatrical look. Which is very, very Gaga. The most Gaga, in fact. But the overall tone of the video is that being yourself can mean many different things. So, just do what you want and love what you do. That’s a pretty terrific message.

look06

Watch the full video below: