What’s old is new again. Just when you felt all self-confident for investing in that cool, retro vinyl player, comes the news that vinyl is totally 2015 and the new (recycled) way to get your groove on is through cassette tapes.
That’s right, if you’ve been procrastinating like a hoarder for the last couple of decades and haven’t yet donated that old Boombox to the Salvation Army, it’s time to dust it off and pop in a cassette or two. Because all the cool kids are doing it once again.
According to news reports, the Recording Industry Association of American is once again looking into ways to track sales of cassettes now that the likes of Urban Outfitters (which was also an early adapter of bringing back vinyl), are stocking them on the shelves.
They seem to be hot commodities too. What started as a cheap way for indie artists to release music has now blossomed into something bigger, with the likes of Justin Bieber and Kanye West also releasing music on them. (Okay, so we guess West is also looking to save a buck these days.)
We can only assume that means pencils will soon be back in fashion too. After all, they were the best way to rewind those cassettes when the tape fell out from over usage or when you had to skip over a bad part. And that has to mean that soon we can record all of our favourite songs onto mixed tapes again too, right?
We’re not completely sure that cassette tapes were ever cool, per se, but it’s nice to know that having tangible things hasn’t lost all value. And there could be hidden benefits to the resurgence too — the cheaper cost, and the near impossibility of uploading cassettes to the internet. Plus it could be a boost for radio stations everywhere, as we re-learn the art of hitting “record” at that perfect moment to capture a song we just have to have without all of that garble from the DJ.
Because you know, everyone needs a personalized soundtrack to their life.