If you grew up in the eighties, you probably remember Teddy Ruxpin. You either loved the fuzzy, stuffed bear who could chat away for hours, reading books out loud, or you were utterly terrified of the thing. Regardless, he’s back in toy form and has got a seriously modern makeover. Now you can get your nostalgia fix while your kid gets a new play-thing.
The original Ruxpin, which was one of the best selling toys of the ’80s, required cassette tapes to be loaded into his back (which always felt kind of like we were violating the poor bear), and then he’d move his mouth along to the audio clips. Always in a rather robotic manner, but for a 5-year-old who had never had toys like an iPad, it was creepy and magical all at the same time…like most great things in the ’80s.
While there have been five iterations of the toy since its release back in 1985, this is for sure the most tech savvy bear we’ve seen to date. His bright blue LCD eyes are the most obvious update, and definitely the coolest. He’s got a 4GB hard drive tucked inside of his chest, and can have up to 40 stories (about 15 – 20 minutes each) installed at one time. Ten stories come pre-installed in the bear’s hardware, with the first three unlocked, and the other seven need to be activated via a smartphone. Other tales can can be downloaded and added to the bear’s hard drive.
But why is Teddy Ruxpin making a come back now? “He’s back because the technology is right. We’re doing some amazing things in terms of technology,” says Jeremy Padawer, co-president of Wicked Cool Toys, in a YouTube clip.
They’re making us wait–July 2017 is his expected launch date. (The Teddy Ruxpin in the video below is still a prototype.)
And we’re pretty certain that kids these days are going to appreciate the new version of Teddy Ruxpin over the ’80s one. Especially when you consider how today’s kids react to our creepy ’80s toys. Let’s just hope they haven’t played Five Nights at Freddy’s.