Riri was the bearer of good news yesterday, delivering the announcement that her brand Fenty Beauty will be officially launching in Sephora locations around the world on September 8. Yes, that includes Canada.
The Valerian star and style icon known for pushing the envelope made the news public via Instagram.
This big global push right off the bat shouldn’t be a surprise to any of Riri’s fans; when she does something, she does it big. She tagged Sephora accounts for Canada (yay again!), the US, Scandinavia, Australia, the Middle East, Thailand, Singapore, France, Spain and Mexico, as well as Harvey Nichols in the UK.
It’s been a long three years since the education philanthropist and all-round badass registered the company name and started the rumours swirling.
As to what the line will include, fans and beauty enthusiasts are still guessing, though we have been getting glimpses of it at recent Valerian red-carpet events–at least, we’re assuming so as she’s tagged Fenty Beauty in a bunch of Instagram posts.
Regardless of what items Fenty Beauty makes available on September 8th, you can bet there will be a line up of rabid Rihanna fans looking to take any and all pieces of her beauty routine home with them. See you there?