Serena Williams may have lost the US Open on Saturday to Canadian tennis star Bianca Andreescu, but in true Williams fashion, the star athlete is picking herself up, dusting herself off, and taking on her next challenge with grace. And flair. And sophistication. And sex appeal. And great detail and flattering hemlines. Williams debuted her latest fashion line at New York Fashion Week on Tuesday and the latest from S by Serena collection has a little something for everyone.
Unveiling her latest collection of dresses, skirts, jumpsuits, overcoats and more with a collection of models representing a refreshing array of different body types and skin tones during Tuesday’s event, Williams made a brief appearance on the catwalk at the end of her show, holding her two-year-old daughter Alexis Olympia Ohanian Jr. while she took her bow, which also marked the toddler’s runway debut. In celebrity standards, that’s a bit late, but we have a feeling there are many more runways in Alexis’ future. Supes cute.
Tuesday’s show marked Williams’ return to NYFW, having debuted a collection with HSN in previous years. But the new collection is the first time Williams has spearheaded a show that is for her own line, having only launched Serena in 2018. Speaking to Glamour Magazine backstage at Tuesday’s show, Williams said that she wanted to design a line that could be worn by anyone. “It’s really important for me to be all-inclusive. I really love the word inclusivity and not exclusivity — I think that’s just better,” said Williams. “I think it’s so important for everyone to feel like they can see an outfit and think, ‘Oh, that looks like me and I feel good in it.’ It doesn’t matter what color they are.”
Williams’ fashion show was heavily attended by fellow celebs, including Kim Kardashian, TV personality LaLa Anthony, model Ashley Graham, Vogue Editor In Chief Anna Wintour, TV host Gayle King, Orange Is The New Black actor Dascha Polanco, #MeToo activist Tarana Burke and more.
S by Serena was created by Williams as a celebration “for women who turn doubt into confidence and fear into courage.” Describing the line as one that is for “unflinching women of all colors and sizes,” Williams has made her new runaway collection available online for two days at her website serenawilliams.com, with prices starting at $49 UDS for a lace bralette and going all the way up to $229 USD for trench coats. Sizes for the line range from XS to 3XL, with Williams ditching the ‘Plus’ size terminology for larger pieces and instead calling them her ‘Great’ collection.
Williams revealed her new collection on Tuesday night at NYFW, the same night Rihanna held her highly anticipated F/W 2019 preview of her Savage x Fenty line. Both women have put inclusivity at the forefront of their product offerings and model selections, making now one of the most exciting times for fashion in years.