Earlier this month, Forbes put Kylie Jenner on its cover, positioning her as on track to become the world’s youngest billionaire. One way she’s adding to her already burgeoning income: sponsored Instagram posts. Hopper HQ released its annual Instagram Rich List (detailing how much people make per sponsored Instagram pic) and Jenner tops the list at $1,000,000 per post. That’s right, all those photos of Kylie wearing Fashion Nova or eating Sugar Bear Hair gummies likely cost those companies a cool mill.
Number two on the list? Selena Gomez, who scores $800,000 per post.
Number three, Cristiano Ronaldo, collects around $750,000 for his #ad posts.
And Jenner’s big sis Kim Kardashian West earns a not too shabby $720,000.
Beyoncé, perhaps surprisingly lower on the list than you’d think, rakes in $700,000 per sponsored post.
The rest of the top ten players? Dwayne Johnson ($650,000), Justin Bieber ($630,000), Neymar da Silva Santos Junior ($600,000), Lionel Messi ($500,000) and Kendall Jenner (also at $500,000). And don’t be too sad for the other members of the KarJenner tribe, Khloe sits comfy at number 11, pulling in a cool $480,000, while a 2017 US Weekly article says Kourtney‘s looking at $250,000 per post.
But it’s not just regular celebs that are reaping the rewards. Beauty gurus like Huda Kattan, Jeffree Starr and James Charles make $33,000, $10,500 and $9,750 per post respectively, and while those numbers don’t have as many zeros as their Hollywood counterparts’ earnings, it’s not exactly chump change either.
Sigh. Kinda makes us wonder what we’re doing with our lives…
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