Show of hands. Do you know what a shower selfie is?
It’s pretty self-explanatory–you take a picture of yourself in the shower, and somehow avoid getting water damage on your phone.
It’s tricky, but men on the Internet have been posting them en masse, thanks to a World AIDS Day-inspired initiative called #weareALLclean that was launched by Project Runway alumni Jack Mackenroth.
The concept is simple, and not unlike the ‘ALS Ice Bucket Challenge’ that clogged timelines across the globe this past summer. A person takes a PG shower selfie, tags it #weareALLclean and challenges three or more friends to do the same. There’s also a call for donations to support HIV/AIDS awareness and research, with a fundraising target of $1 million. (That’s a lot of sexy shower selfies, if each person donates just $1. Think about that.)
Here, 17 shower selfies to get you inspired:
New ice bucket challenge is hotter (and wetter) than the original
#WEAREALLCLEANWhat's a shower without a couple of cute puppies?hellomalcolm
#WEAREALLCLEANGlistening skin? Check. Soapy lather? Check. Yep, that's a shower!Jack Mackenroth
#WEAREALLCLEANOh, he didn't see us there.Chris Salvatore
#WEAREALLCLEANHappiness is a shower selfie!jaymartinwilliams/Instagram
#WEAREALLCLEANJust a casual, sexy pose for a good cause. joshuaallendeveraux/Instagram
#WEAREALLCLEANStep aside, Kim Kardashian.cheddy_o/Instagram
#WEAREALLCLEANSometimes, if the message is important, you have to scream it. tex_rob/Instagram
#WEAREALLCLEANThis guy is surprised to see us.
#WEAREALLCLEANDo you come with the shower?davidwkts/Instagram
#WEAREALLCLEANWe wonder if he's singing some Taylor Swift while he takes his shower selfies.
#WEAREALLCLEANA seriously wet look for a serious cause. jono28
#WEAREALLCLEANWe've had showers before and this looks like a good one. cbarros1980
#WEAREALLCLEANThis is the shower selfie equivalent of art. coreyhawley._/Instagram
#WEAREALLCLEANIt's hard to wash and take a selfie at the same time, but he manages to do it.ant_ash/Instagram
#WEAREALLCLEANThat look says 'I'm up to no good.' (When actually, he's posing for a cause!)idanmat/Twitter
#WEAREALLCLEANSo many people forget to wash their face, but here's proof that it does happen. liamxtra/Instagram
#WEAREALLCLEANThat's one happy man in a shower.marco_di_palma