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The New York Times didn’t seem to like Halifax very much, but they sure have a thing for Dildo, Nfld.

The prestigious newspaper apparently just noticed one of Newfoundland’s many questionable place names, and it’s having a pretty good laugh at something Canadians have embraced for years.

“An hour’s drive from the town of Come By Chance, past Spread Eagle Island, there is a large green traffic sign that often functions as its very own destination: “Dildo,” the sign proclaims, with an arrow pointing straight ahead,” the article reads.

Well, har har, NYT. Good one. We like the graphic they ran with the story even better though:

The article goes on to describe Dildo as an “idyllic fishing village” and mentions the brief, unsuccessful public campaign in 1990 to have the town rechristened. It also notes that nobody knows where the town of Dildo got its name, but there are many theories, ranging from an outdated term for nautical gear, to a Spanish sailor in the 16th century.

Whatever the case, we’re glad America is finally appreciating the name just like we do.

As for what Canadians have to say about all this?

We have to hand it to Dildoians, they’re being pretty great sports about all this.