Do you ever get home from a long day at work, look in the mirror and shriek? “Why didn’t anyone tell me my mascara was smudged?” or “I remember putting on concealer but now my blemishes and dark circles are on full display.” It happens. Sometimes you put makeup on in the morning, assuming it’ll stay put until at least 5:00 p.m. but finish your day to discover your foundation, blush and eyeshadow have slid, smudged or disappeared altogether. Well, we asked hair and makeup artist Andrea Claire for her tips on how to make your makeup last. Here’s what she had to say:
The First Step To Long-Wearing Makeup
“Skin care! If you don’t have the right skin care for your skin type or don’t use any at all *horrified face* it can affect your makeup’s longevity,” says Claire. So follow a skincare regime that works for your skin type. Not sure what your skin type is? Seek professional advice from a beauty consultant at a beauty boutique or a dermatologist. Always cleanse skin and apply moisturizer before applying makeup.
Consult A Pro
“If you have trouble with your makeup staying on then I’d first consult with a pro so they can assess your routine and the products you use,” says Claire. This will help rule out issues you may not have thought of, like a moisturizer that’s too emollient or creamy and is letting your makeup slide right off.
To Prime Or Not To Prime
“Primer does help,” says Claire, “but it’s not a guarantee.” To make your primer work for you, Claire recommends combining primer use with makeup techniques (see below) that promise longer wear and she likes the primer from Giorgio Armani’s beauty line. Try: Giorgio Armani Fluid Master Primer, $67.97, nordstrom.com
For long wearing eyeshadow, Claire loves an eye primer. “They make your eyeshadow glide on so your application is smoother. I love Benefit’s Birthday Suit cream shadow for a primer. It gives amazing dimension to the makeup and lasts forever!” Try: Benefit Cosmetics Creaseless Cream Shadow, $20, benefitcosmetics.com
Use The Right Techniques And Products
By applying your makeup properly and using the correct products, you can achieve a flawless beauty look that won’t budge all day. Follow these easy steps and only put your makeup on once:
- After applying your moisturizer to clean skin, wait at least 30 seconds for it to set, then apply your primer.
- Apply your primer sparingly. If you use too much, your foundation will pill.
- Use a brush or your fingers and gently blend the primer into your skin, including the under eye area and even lips (after using a lip balm and letting it set) if you want your lipstick to last.
- Next, apply foundation. Claire says that stippling foundation on rather than using long brush strokes will make it last longer. This means gently patting foundation on in very small areas with a thick, almost flat stippling brush. Try: Sephora Collection Pro Stippling Brush, $43.50, sephora.com
- Instead of using a big fluffy brush for blush, use a smaller, angled brush and buff your powder blush onto the apples of the cheeks and towards the hair line.
- Then use a setting powder to hold everything in place. Again, skip the big, fluffy powder brush and use a smaller powder brush. Claire suggests using your setting powder sparingly, “I use the tiniest amount, you can barely see it on my brush.” Try: M.A.C Set Powder, $31, maccosmetics.com
- Finally, finish with a setting spray. Claire suggests one from Make Up For Ever. Try: Make Up For Ever Mist & Fix, $34, sephora.com
- NEVER set your makeup with hairspray. “Please don’t,” says Claire. “It’s called hairspray for a reason. That’s one of those beauty hacks that makes us pros cringe, and FYI, many women who suffer breakouts along their hairline — usually do because of hair products.”
Also, Claire recommends using a liquid foundation rather than a powder foundation for two reasons: powder foundations can age you and you have to constantly reapply it throughout the day.
Can Lipstick Really Be Long-Wearing?
Claire says that you can definitely go most of the day without touching up your lipstick, if you use a long-lasting formula. Claire likes Joe Fresh Lip Stains and Red Burlesque brand lipstick. Try: Red Burlesque Lipstick, $30, redburlesque.com
If you don’t have a long-lasting lipstick you like, make your regular lipstick last by starting with a primer on moisturized lips. Then, fill your whole lip area with lip liner before following with your lipstick. Blot using one ply of a tissue, then apply a translucent setting powder over the tissue to your lips. The tiny amount of powder that transfers through the tissue will make sure your lipstick stays on and doesn’t easily wear off.