If you think eyebrow wigs are going too far, think again. What you may not realize is that women who suffer unwanted hair loss from chemotherapy, alopecia and other health complications don’t have many options when it comes to recreating realistic looking brows. A brow pencil can only take you so far.
Enter Deanna Pai, a beauty editor who lost her eyebrows during her chemotherapy. “The thing about losing your brows is that it announces to the world that you’re sick,” she tells Glamour. “With a wig or even a layer of fuzz on your head, you can more easily hide the fact that you’re being subjected to the slow and steady dismantling of your own body, by both the chemotherapy and the cancer.” Naturally, when Volition, a crowd sourced beauty company approached Pai about designing replacement brows, she jumped at the chance.
The brows, which will retail for $65, are made from 100% human hair and woven on a micronet for a realistic look. They adhere to the skin using a strong but comfortable glue, and are the perfect solution for thinning brows. If you’ve overplucked in the early aughts (guilty as charged), these brows might just do the trick too. Deanna test drove the prototypes for hours, “wearing them for hours and practising various facial expressions, and sampled different adhesives to find what was easy to use and stayed put 24/7.” So you can be sure these brows won’t be sliding off your face at inopportune times.
30 percent of the sales of the brows will go to the Ulman Cancer Fund, which supports young adult cancer patients, so it’s the perfect feel-good beauty purchase any time of the year. One caveat: Volition relies on voting to bring their products into fruition, so Mission Brows still needs a little bit of help. It’s easy though, just click on the vote button to help bring beautiful brows into the lives of those who need it.