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Most of us know how to play Family Feud, right? After all, the concept is pretty simple. You try to guess the most popular answers to a question, and if you happen to guess an answer that’s more popular than your opponent’s answer, you get points.

Sometimes you figure you have a golden answer, but it’s not on the board. Okay, fine. So you don’t think like other people and you move on. But for one family, they just really, really didn’t get this concept.

Oh mother… | Family FeudSteve called this jaw dropping moment from Family Feud “The greatest television that won’t be seen.” Is it the worst answer ever? Judge for yourself… #FamilyFeud #FeudHighlight #SteveHarvey

Posted by Family Feud on Monday, February 8, 2016

 

When asked what was another word for “Mother,” one family quickly guessed the top answer of “mom/mommy,” beating their opponent’s answer of “momma.” But when it came time to guess some other terms for the word mother, the family completely bombed.

And we mean bombed. It wasn’t just that they guessed random answers that weren’t on the board three times in a row, it was that they kept trying to say the same answer over and over again. But with a twist.

“Nanny,” the first player guessed.

Nope.

That’s when it all went downhill.

“Na-na,” she guessed.

Nope.

Time for the final guess.

“Ne-ne,” the woman bursts out.

At this point, host Steve Harvey tells the audience to stop clapping, and explains that they can’t say same words with different pronunciations.

“What about mom-ee?” The contestant counters, clearly ignoring him and the fact that “mommy” was already on the board.

And so the malarkey continues. You really have to see it for yourself, in the video above, to really believe it.

In the meantime, please excuse us.

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WATCH: Thought that was awkward? See what you think of these other cringe-worthy Family Feud moments