Um, Gucci. What in the world were you thinking when you made this black balaclava sweater with red lips? It’s one thing to have designed this culturally insensitive mess, but if these were the images that the design team comes back to you with after shooting it on a model, your first reaction probably should be not to run with it.
They have a mask to match so you can have a chic classic black face moment without the mess of paint pic.twitter.com/xe373cY4h9
— Rashida (@fuckrashida) February 6, 2019
We have ONE month to celebrate the history of African Americans. Feb. 2019: Multiple accounts of politicians wearing blackface. And now news Gucci was selling a $890 blackface sweater. We are a nation desperately in need of diversity training. #gucci #BlackHistoryMonth pic.twitter.com/tHXEAP2pjN
— Michelle Singletary (@SingletaryM) February 7, 2019
On the left is a blackface item on display at the @NMAAHC and on the right is the @gucci sweater pulled from stores after the company issued an apology. How does this happen? Let’s discuss. @JoyAnnReid @MSNBC @washingtonpost @NAACP pic.twitter.com/hWC176Y6wm
— René Bryce-Laporte Potomac Consortium (@PCRene1) February 7, 2019
I thought this had to be the work of The Onion but it’s a real sweater made by Gucci, a $900 ridiculous sweater that nobody apparently noticed made its wearer look like a blackface minstrel show performer. pic.twitter.com/BKQsG5t3ai
— SabreToof (@sabretoof) February 7, 2019
To be fair to Gucci, they’ve apologized and have since taken the $890 sweater off the market. “We consider diversity to be a fundamental value to be fully upheld, respected, and at the forefront of every decision we make. We are fully committed to increasing diversity throughout our organization and turning this incident into a powerful learning moment for the Gucci team and beyond,” the fashion brand wrote in a statement. Honestly, if the teams at Gucci were more diverse, and fostered environments where people were comfortable to speak out when these “designs” happen — this could all be avoided. Learning moment indeed.
Gucci deeply apologizes for the offense caused by the wool balaclava jumper.
We consider diversity to be a fundamental value to be fully upheld, respected, and at the forefront of every decision we make.
Full statement below. pic.twitter.com/P2iXL9uOhs
— gucci (@gucci) February 7, 2019
Just last December, Prada had to pull similar designs from their shelves. Hopefully these luxury houses figure it out sooner rather than later.