Remember when Kim Kardashian tried to break the Internet? Well, turns out she was aiming to dismantle something that Jennifer Lopez helped create.
It’s no joke, J Lo was the catalyst for how we search images online.
Google‘s executive chairman, Eric Schmidt, revealed to Project Syndicate that the search engine really only began considering a way to find images online after J Lo’s 2000 Grammy appearance, where she wore a supremely low-cut Versace gown, complete with palm tree fronds and a very pronounced décolletage.
Schmidt explains the very moment this dress signified the need for Google’s evolution: “This first became apparent after the 2000 Grammy Awards, where Jennifer Lopez wore a green dress that, well, caught the world’s attention. At the time, it was the most popular search query we had ever seen. But we had no sure-fire way of getting users exactly what they wanted: JLo wearing that dress. Google Image Search was born,” he says.
Cindy Margolis may have been named the “Most Downloaded Woman” in 2000, but it was Jenny From the Block who proved to us that we simply couldn’t wait for an image to download. Thanks JLO, Internet pioneer, and thank you Versace for that dress. Have we come full circle?