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This is either the smartest promotional strategy ever or the most genuine bromance in the history of social media. To be honest, we’re here for it either way. Nick Jonas has taken his Insta love-fest with John Stamos to the next level with a post that’s all kinds of meta. He took to the platform on Monday night to share a photo of himself in bed, tucked in tight with his new, custom-made Stamos blanket. “I’ll sleep well tonight knowing #sucker is number 1!” he captioned the pic, in reference to the Jonas Brothers' comeback single “Sucker,” which reached the top Billboard spot on Monday. (It’s the first time the guys have ever topped the chart; in 2008 “Burnin’ Up” climbed as high as No. 5.)

I’ll sleep well tonight knowing #sucker is number 1!

A post shared by Nick Jonas (@nickjonas) on

The blanket

Let's talk about that custom duvet, shall we? It’s a picture of Stamos snuggled into his Jonas pillow. And on that pillow is a picture of Nick sporting a Stamos hoodie. And in that picture of Stamos, he’s wearing a Jonas Brothers t-shirt. Have mercy.

The birth of a bromance

The guys have been tight ever since starring in Hairspray together at the Hollywood Bowl back in 2011, when Jonas played Link Larkin and Stamos was Corny Collins. (They’ve also both been linked to Scream Queens, although Jonas appeared in the first season and Stamos was in the second.) In a 2012 interview Jonas seemed just as excited about the relationship as everyone else is, referring to it as a brotherly one. "We watch a lot of YouTube videos. We talk about music quite a bit. He's a big music fan. He's a really good dude,” he said. “ [It's a] cool older-brother type vibe in that sense. He's everybody's Uncle Jesse."

The OG shirt

Basically this entire photo-bombing jaunt started last summer when Stamos wore a Jonas Brothers shirt to a 4th of July concert rehearsal with The Beach Boys. It wasn’t the first time Stamos sported a shirt in support of the musical brood, but it did catch Nick's attention. In return, Nick then had a sweatshirt made of Stamos wearing the tee, and it blew up on Instagram with more than 1.5 million likes after the Jonas Bros. posted it on March 2. “It’s your move @johnstamos #jonasbrothers #sucker” he wrote.

It’s your move @johnstamos #jonasbrothers #sucker

A post shared by Nick Jonas (@nickjonas) on

Not to be outdone, Stamos quickly retaliated with the pillow last week. His post, in which he located himself in “Heaven,” was captioned with, “I had the craziest dream last night... #jonasbrothers #sucker.” That was liked nearly 350,000 times, and of course Nick was watching, which is how we got to the brilliant blanket.

What's next? Food!

At this point we can only ask ourselves, where do we go from here? A sleeping mask? Pixel art? Signed postcards for charity? How about making those hoodies and tees available for purchase? Whatever it is, we hope this never ends. It's your move, Uncle Jesse. Update: the bromance continues and now there's food involved! Almost a week after John Stamos shared a snap of himself getting some sweet Jonas ink, that we're going to safely assume is fake, beloved and delish Instagram account Celebs on Sandwiches got in on the love-fest. The L.A. based-account is run by artist Jeff McCarthy who paints watercolours of our fave A-listers perched atop avocado sammies and cream cheese-slathered bagels, dreamed up a portrait of Stamos and Nick Jonas spooning while lying on a steak sandwich, tube socks and all, and is the latest chapter in the trolling love-fest that has everyone captivated.
Stamos took note and seemed to be pretty tickled by the work. "Finally made it!" he commented on the post. "Even though it took a Jonas rivalry - I'm flattered!'