Both McDonald’s and Apple are mega-corporations. Both sell highly popular products. Both have logos that are ubiquitous in daily life. Both have arguably successful advertising methods — one more than the other (again, arguably) — but use them to completely different results.
McDonald’s has been trying to “healthy it up” lately with feel-good commercials and imagery of vegetables and other fresh produce, whereas Apple has been running for decades now on smart, white-background ads that make their products seem cool, modern and sleek. So what would happen if you applied Apple’s strategy to McDonald’s?
Well, you’d get hilarious takes on “Fri,” “Nugget” and “Mac” — three products you know better as “french fries,” “McNugget” and the “Big Mac” — being sold as innovative because they’re all “refined” so much. Who knew a simple advertising method like a white background could make something like greasy fast-food seem OK? Oh. Apple. Right.
Watch the hilarious parody in the BuzzFeed video, above.